Twila Camp
Senior Director of Digital Innovation and Development
University of Oklahoma
Creatively re-thinking space allows libraries the opportunity to find unique niches for exhibits in walkways, nooks, and unused walls. As we begin repurposing these spaces for dynamic and changing exhibit content, it becomes difficult to measure visitor use and engagement. Without enclosed galleries, it is hard to distinguish between the exhibit visitor and the individual walking through a high-traffic thoroughfare. Measure the Future Project, developed by Jason Griffey, allowed University of Oklahoma Libraries to transform their exhibit engagement metrics through open source code and 3D printing. Before the project launched, we had various ways to estimate visits and engagements but none of them provided the definitive return on investment metrics that we needed for our increasingly data-driven campus culture. Since the project launched in September, the Libraries has been able to measure engagement with high accuracy. This presentation will discuss the project, implementation, privacy concerns, and the metrics available with the technology.